What Life Is Like When Your Pet Is a Social Media Star – PetsOnBoard.com

Herman is a 1-year-old Maltese Yorkie.He loves running in the park, snacking on his favorite treat of boiled chicken, wearing hooded sweatshirts and getting his picture taken, of course.Herman is what you’d call a doggie influencer. Pictures of him posing in adorable little hoodies have garnered him more than 40,000 followers on Instagram, sending him into social media stardom and making him the furry face of big name sponsors like Iams, Cesar and Vans.For Herman’s owner 37-year-old sales manager David Yip, the experience has been nothing short of life-changing.“He’s the first dog I’ve ever had. It started pretty innocently, actually. I was in a client’s office last year, last summer, and long story short, they asked me to dog-sit for a couple weeks when they went on family vacation and I agreed, like any good sales person,” Yip told ABC News’ “Nightline.” “When he had to go home, I was a little bummed out. I was used to having this little dude around. … I found a breeder and I got very lucky. He was the last one left out of the litter.”Yip said he started taking photos of Herman, which were very popular with his friends. He started an Instagram just for Herman.“Then that kind of snowballed into people … liking it online and in social media. We just kept going,” Yip said.


Source: What Life Is Like When Your Pet Is a Social Media Star – ABC News

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